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CST: 15/10/2018 11:49:53   

How To Develop A Successful Marketing Plan—OPEN MINDS Announces A New Executive Seminar Launching In August

178 Days ago

Gettysburg, PA, April 20, 2018 (GLOBE NEWSWIRE) -- OPEN MINDS announced the details of its new executive seminar, How To Develop A Successful Marketing Plan: The OPEN MINDS Seminar On Marketing Strategy. The seminar will be held on August 14, 2018 at the Hilton Long Beach Hotel in Long Beach, California. The seminar will be led by OPEN MINDS Executive Vice President, Timothy Snyder, who will walk attendees through designing a successful marketing plan based on your organization’s strategic goals. The seminar will focus on three key topics:

  • Key steps to building a successful marketing strategy and a winning marketing plan
  • Essential components to developing a marketing budget, including revenue forecasting, expense budgets, and return on investment
  • Case studies on successful marketing plan development and implementation

The seminar will kick off the week’s event at The 2018 OPEN MINDS Management Best Practices Institute. This year’s executive institute will focus on the emerging clinical and management best practices needed for organizational sustainability in value-based reimbursement arrangements. The institute is designed for executives of health plans, provider organizations, and government agencies serving consumers with chronic conditions and complex support needs – particularly in the areas of:

  • Chronic Care Management
  • Disability Supports & Long-Term Care
  • Mental Health Services
  • Addiction Treatment
  • Social Services Intellectual & Developmental Disability Supports
  • Child & Family Services
  • Juvenile Justice
  • Adult Corrections Health Care

The seminar leader, Timothy Snyder, brings a unique combination of marketing, business development, and online media expertise to OPEN MINDS. Since joining the OPEN MINDS team in 2008, Mr. Snyder has led over twenty strategic marketing and sales-focused projects, including comprehensive product launch initiatives, corporate re-branding/positioning projects, and website/online marketing programs for some of the largest and most influential pharmaceutical and technology organizations in the industry. In addition to his work in the consulting practice, Mr. Snyder currently oversees the marketing, public relations, and sales divisions of OPEN MINDS.

Individual and group registration for The 2018 OPEN MINDS Management Best Practices Institute is now available. We recommend registering early, as seating is limited and registrations are expected to sell out before the end of the year. To register online or download a registration form, visit: https://management.openminds.com/register.

To learn more about The 2018 OPEN MINDS Management Best Practices Institute, visit: https://management.openminds.com.



OPEN MINDS is a national market intelligence and strategic advisory firm focused on the sectors of the health and human service field serving consumers with chronic conditions and complex support needs. Founded in 1987 and based in Gettysburg, Pennsylvania, the 175+ associates provide market insights and innovative management solutions designed to improve operational and strategic performance. Learn more at www.openminds.com.

Tim Snyder